How To Know If You Are Looking At A Good Review Site?
In the internet, there are many product review site However, not all of them are the same when you talk about honesty and integrity. At first sight, you may think that they are unbiased. However, in the end, you will see their real intention. That is to only promote the product in order for them to make money through their affiliate links.
Here are the tips you can follow when you check the review site to know if they are just promoting or they are writing honest review:
Determine the owner and operator of the website. You can tell if the review site is real when it has an about or bio or info page about the owner of the website. You will find many product review websites that claim to be honest reviewers but only promoting the product in order for you to buy.
You must find out if the reviewers or site owners purchased the products themselves. This is an important factor to determine the integrity of the review. There is more chance that there will be a bias for those people who did not even experienced using the product. The reviewer will stay objective all throughout the review because the truth is, he did not even use the product.
You must determine if the website has different reviews of several products or only one. If the website has various reviews on several products they are most likely neutral unlike to a website with only single product reviews. The owner of the website will find it useless to build a website and put negative review into it. The review will always be positive even if there are times when negative comment is given but this is just to give an impartial appearance.
The single product review website is more preferred since the search engine websites give priorities to keywords in the domain name. Like for example, if the product being reviewed is about vacuum cleaner, the website with domain name vacuumcleanerreview will most likely reach the higher rank is the search engine.
You should know if the reviewers only say positive things about the product they review. A true review site will both say the advantages and disadvantages of the product. If all of the reviews are positive and every product is promoted then there is a tendency that the reviewer is having his own interest instead of the interest of the consumer.
You must read the title to see if it has the word scam. This is a strategy of the dishonest reviewers by using the keywords in the title to promote trust factor.
You must also consider the other factors. You may be in the sales page when the review site has the name of the product in its URL. The website may contain only two or three pages of product reviews.